At Max Wilson Jewellers, we believe jewellery should be as meaningful as it is beautiful. We're a family-owned business in the heart of Palmerston North. Since 1961, we've helped our customers celebrate life’s most special moments. From creating custom pieces to finding the perfect engagement ring or treating yourself just because - you’ll find a passionate team here with generations of experience behind them.
Creating Exceptional Jewellery For Generations
Since 1961, Max Wilson Diamond Jeweller has been proudly designing, creating, and restoring jewellery from our flagship store at 83 Broadway Avenue in Palmerston North. With a genuine passion for helping our customers, we’ve built a reputation for excellence, craftsmanship, and care that spans generations.
All of our pieces are designed in-house, and we ethically source each diamond and coloured gemstone to ensure exceptional quality and value. Over the years, the Max Wilson name has become synonymous with high-quality jewellery, trusted service, and attention to detail.
Our Team
Owned and operated by sisters Susie Barr and Lisa Stephens, Max Wilson Jewellers is built on a foundation of expertise, passion, and a genuine love for helping customers find the perfect piece.
Susie is the voice and go-to person of the business. An FGA-qualified gemmologist and GIA diamond grader, she brings deep knowledge and a commitment to quality to everything she does.
Lisa leads sales, marketing, and creative direction. A qualified gemmologist and valuer, she has a great eye for beautiful jewellery and how to share it in ways people connect with.
Amanda brings warmth, style, and a real talent for helping customers discover jewellery they love. With a flair for fashion, she knows how to style every piece to suit the person wearing it.
The Max Wilson Story: A Family Tradition Since 1961
What began as a small, family-run business founded by Max Wilson himself has grown into a multi-generational legacy of craftsmanship, quality, and genuine care — all from our flagship store on Broadway Avenue.
Love for design
One-of-a-kind pieces made just for you
Quality promise
Providing the highest standard of quality.
Passionate team
Decades of experience, personalised service, and a genuine love for beautiful jewellery.